//2018

Lipton: Unboxing

U-Studio were briefed by Lipton to create a concept and storyboard for Lipton's existing pyramid gift set and cascading gift set. The two concepts were scamped with non-specific Christmas items in mind (i.e. no Santas, snowmen etc) for the numerous countries it would be published in. The campaign was shot and ran in celebration of the Christmas festivities.