Channel 4 Brand Guidelines

Thanks4 created a new feature on their website where users can find new exclusives and enter competitions.

Channel 4 required a digital identity rebrand for their Thanks 4 Banners Guidelines. These set of guidelines outline logo placement, copy rules, colour palettes, etc.
The curation of Brand Guidelines required breaking down the fundamentals and the requirements in design which was incredibly important for such a well known brand.
Additionally, a set of assets were provided by Channel 4 for generic background images, which were all artworked, retouched and provided with their own set of guidelines.